Pete Wicks Wears BeckonJewel Skull Rings – TV Features
https://www.youtube.com/watch?v=7sraxk1dr4A
Across television, events, and social media, Pete Wicks has long defined a visual identity built on alternative, expressive style. In 2020, that aesthetic found a sculptural extension through BeckonJewel’s Sugar Skull designs - worn organically, repeatedly, and publicly by the actor and presenter over numerous appearances.
Pete was first introduced to BeckonJewel when he received the original Large Sugar Skull Ring. The ring’s bold presence, weight, and narrative detailing mirrored his own style - unapologetic, individual, and conversation-starting. The ring soon began appearing across television screens and photographed events, including ITV's The Only Way Is Essex, Pete & Sam’s Reality News, Iain Stirling’s CelebAbility, ITV Palooza at Royal Festival Hall, and various media appearances in London, as well as personal social content shared with his audience.
Pete also incorporated the Half-Jaw Skull Ring into his collection - a refined design that extends the sculptural language of the Skull series, emphasising strong lines and intentional asymmetry. Both pieces became part of his media presence, often visible throughout interviews, appearances, and red-carpet photography.
His public response was expressive and genuine, describing the rings as “next level” and praising the craftsmanship directly, noting the quality, finish, and attention to detail - a meaningful affirmation for a British independent maker working at sculptural scale.
The Skull series continues to evolve within the BeckonJewel studio, but Pete’s connection remains significant - not as endorsement, but as a genuine moment where craftsmanship became part of someone’s visible identity. The result is an instance where artistry, personality, and presence aligned naturally, allowing others to discover the pieces through real-world visibility rather than campaign narrative.
